New model of relations with Customer
Businesses face an increasing number of challenges in today’s variable environment. To gain and consolidate the winner’s position companies have realized the need to put Customer at the centre of their business.
The major concern is that Customers know you, and you have an idea about who they are – but much more than that is required to meet Your Company’s objectives and to satisfy long-term growth expectations. Businesses act in the situation of tougher competition in saturated markets with ever more educated, exigent consumers. It is no longer possible to believe that you simply sell a product or service. You are in the business of providing experiences and positive emotions. To assure Company’s success in today’s fast-paced world customer loyalty must become the number one priority. So, the question is what will be the safe foundation for this lifelong relationship… LIFESTYLE – is our answer